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Build a beautiful China and reach an era of happiness: Qingdao Metro launched publicity activities themed

2021-06-04     Thecover

On the afternoon of June 4th, Qingdao Metro launched a series of publicity activities themed "Build A Beautiful China and Reach the Era of Happiness" and "June 5th Environment Day". The activities aimed to advocate the lifestyle of energy conservation, emission reduction and low-carbon travel, to lead the good fashion of cherishing nature and protecting ecology, to celebrate the centenary of the founding of the Communist Party of China by practically leading the trend in low-carbon cycling, as well as to welcome the first Environment Day of the 14th Five-Year Plan. The launching ceremony was held in Qingdao Metro Exhibition Hall. The relevant leaders of the Shinan District Branch of Qingdao Municipal Bureau of Ecology and Environment, Qingdao Municipal Transportation Bureau, Qingdao Metro Group, and the representatives of Lunke Volunteer Service Group and citizen attended the launching ceremony.

China has now fully set the goal to achieve peak carbon dioxide emissions by 2030 and carbon neutrality by 2060. As a green and environmentally-friendly low-carbon public transportation tool, the subway is a key area for achieving carbon peaking and neutrality and helping the people to live a better life. Taking this event as a starting point, Qingdao Metro called on everyone to become advocates, practitioners and promoters of green development, starting from little things and jointly envisioning a bright future for green and low-carbon development.

On the site of the launching ceremony, the Qingdao Metro Green Travel Promotional Video "Guarding the City and Going Green" was played, and then the subway employees sang the Song of Environmental Protection in unison, showing the determination and mission of the subway workers. Along with the singing, volunteer and subway employee representatives respectively launched initiatives on "low-carbon environmental protection" and "low-carbon travel", calling on everyone to start small and let the concept of green travel prevail in the entire city. The guests present together took part in a series of theme activities, and highlighted with the citizens the commitment to protecting environment. Although the briefing was short, it was still exciting, and it also made everyone look forward to the next series of activities.



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For a long time, Qingdao Metro has firmed the development concept of "green transportation", adhered to the service brand concept of "Reaching the Happiness" and undertaken the corporate’s social responsibility for green environmental protection. It has been promoting and practicing new concepts, technologies, products, and measures of ecological energy saving and environmental protection in the whole process of planning and design, construction, driving operation, and resource development, in order to create a green and low-carbon travel environment for citizens. At the same time, Qingdao Metro gives full play to the influence and leading role of the modern public transportation window industry, extensively conducts green environmental protection publicity and education activities, and advocates the concept of energy saving and low-carbon travel to create a new fashion of green and low-carbon life.

Beginning on June 4th, there will be many exciting themes in Qingdao Metro’s "June 5th Environment Day" promotion series: Children-themed painting activity "Reach a new era of happiness, and draw green dreams with childlike hearts" took the lead in guiding parents and children to imagine a wonderful journey of arts, during which you may inadvertently catch a glimpse of the children’s paintings at the subway station; the "Carbon Points" reward event called on everyone to awaken low-carbon awareness in daily commuting, promoting the concept of green travel and actively guiding passengers to choose a travel mode of green and low-carbon.

The subway’s Red Song Flash will also bring surprises to everyone at different subway stations. If you will be in the crowd, please join with us to sing the familiar melodies; the subway experience day event will allow citizens to closely experience the daily work of Qingdao subway’s personnel, which creates a new respective to advocate green travel; the Subway Parent-Child Experience Day event of "Metro Kids’ Subway Visitation" will allow the workers’ children to experience the work of their parents at a close distance, and hope they will grow up healthily with the company of Qingdao Metro. In the context of green development characterized by reducing carbon emissions, Qingdao Metro will always keep in mind the corporate mission of "Empower the city, travel freely in Qingdao, and lead a wonderful life", stick to energy conservation and emission reduction, advocate green travel, practice green life, and promote green fashion. It will actively participate in deepening the construction of a low-carbon city, strive to be the vanguard in achieving the goal of carbon peaking and carbon neutrality, and continue to contribute to the environmental protection of the subway.


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